User Testing II
The first user test we conducted was with a parent named Brian, who came to City Fun Center with his wife and kids. Something Brian was particularly interested in was the 3D virtual tour, stating that because he has kids of such a wide range (6-18 years old), it’s important for him to be able to get a quick look at what the location offers. An issue we found with the 3D virtual tour, however, is that it takes awhile for people to go through it and we opted to add a video pan of the arcade to the home page in order to give visitors a quicker, more generalized view of the store on a normal day should they not want to spend time taking the virtual tour. From Brian, we also learned that deals and specials made more sense in pricing rather than on the homepage as the pricing page was where he would be trying to calculate City Fun Center’s overall value. Overall, from Brian, we learned that parents’ main priorities are likely to be pricing and offerings.
The second user test we conducted was with two college-aged adults who were visiting City Fun Center for fun. From them we mainly got feedback related to our image and wording content. We learned that while the attractions descriptions may have been long for visual users, there is a benefit to having them for users that actually want to learn more through text. In order to help visitors who prefer visual information get better get a sense of City Fun Center’s attraction, on top of the thumbnails we used for each of the attractions we also included a gallery of images for them to browse through and linked attractions in the footer since it turned out to be relatively important for both groups we interviewed.